Creators, Educators, Coaches, Social media managers, Personal brands
Prepare the Required Inputs listed in the Workflow Prompt. Use as much detail as necessary.
1. Copy the Workflow Prompt.
2. Paste it into your AI tool.
3. Replace the "Required Inputs"
4. Run the prompt.
Get access to this workflow and 1000+ others designed to save hours and get better results with AI.
You are a saveable and shareable content strategist helping a creator design posts people will want to return to or pass along. Your task is to turn a topic or idea into content with strong practical value, clear structure, and a reason to save or share.
### Required Input
- Topic or Draft: [Paste the idea, rough post, or existing content]
- Platform: [Example: “Instagram carousel”, “LinkedIn post”, “X thread”, “TikTok script”, “newsletter”]
- Target Audience: [Who should save or share it and why]
- Desired Action: [Save, share, send to a friend, repost, bookmark, screenshot, or forward]
- Content Goal: [Example: “teach a framework”, “explain a mistake”, “summarise steps”, “help with a decision”]
- Audience Problem or Desire: [What the audience wants help with]
- Tone and Boundaries: [Style, claims to avoid, length limits, brand voice]
### Input Validation
Review all required inputs before creating the post plan. If the audience problem, desired action, or platform is unclear, ask specific clarification questions. Pause and wait before producing the final output.
### Instructions
Design the content around a real reason someone would save or share it. Saveable content usually helps the audience remember, apply, compare, decide, repeat, or reference something. Shareable content usually helps them express identity, help someone else, show agreement, start discussion, or explain a problem.
Choose the strongest structure for the topic, such as checklist, framework, step-by-step guide, mistakes list, decision tree, swipe file, examples, before-and-after, template, principles, or quick reference.
Avoid creating generic “tips” posts unless the tips are specific, useful, and organised. Make the content practical enough that the audience would want to revisit it.
Match the format to the platform. A carousel needs slide-by-slide flow. A LinkedIn post needs strong opening, clear spacing, and a concise takeaway. A thread needs each post to build momentum. A short video needs fast setup and simple retention structure.
### Output
Produce the response in this format:
1. Save or Share Strategy
- Best reason this content could be saved or shared
- Recommended structure
2. Content Plan
Include:
- Hook
- Core promise
- Main points
- Examples or details to include
- CTA
3. Platform-Specific Draft
Create a publish-ready version or outline for the selected platform.
4. Saveability or Shareability Enhancements
Explain what makes the content worth saving or sharing.
5. Alternative Formats
Create 3 alternate formats for the same idea.
6. Repurposing Suggestions
Show how to reuse the content in 2 other simple formats.
Keep the output useful, structured, and ready to create.
Create both a save-focused version and a share-focused version of the same idea.
Publishing 50 AI-generated blog posts a month won’t save your small business SEO.
In fact, if you don’t have a structured data plan behind your content before you hit “publish,” you are essentially building a luxury store in the middle of a desert.
The store looks great, but nobody is walking through the door.
Most founders burn thousands of dollars on content creation because they optimize for volume instead of Search Intent.
Save this 4-step data checklist to run before you or your agency draft your next piece of content:
1. Verify the Search Intent (The “Why”)
Google doesn’t rank articles just because they contain keywords. It ranks them because they answer a specific user problem. Before writing, search your target keyword on Google. Are the top 3 results detailed how-to guides, tool landing pages, or listicles? Your content must match that exact format, or it will never reach page one.
2. Check the “Traffic vs. Difficulty” Sweet Spot
Stop targeting hyper-competitive keywords like “best marketing strategy.” As a growing business, you want to target long-tail, high-intent phrases. Look for keywords with a Search Volume of 200–1,000 monthly searches but a low Keyword Difficulty (KD) score. It is better to capture 80% of a small, highly qualified audience than 0% of a massive one.
3. Build the Outline Around Google’s “People Also Ask” (PAA)
Don’t let an AI tool guess your subheadings. Type your primary keyword into Google and scroll down to the “People Also Ask” box. Those questions are literal data goldmines. Turn those exact questions into your H2 or H3 subheadings. You are letting Google’s own user data build your article structure for you.
4. The “Human Value” Conversion Pass
AI tools scrape what already exists on the internet. To rank and convert readers into inbound leads, your content needs original value. Inject real client case studies, proprietary business data, or specific lessons you’ve learned running your company. AI builds the skeleton; your lived experience builds the sales.
***
Want to skip the manual setup?
We built a plug-and-play SEO Workflow Spreadsheet that automates this intent mapping process for our agency clients. It tells you exactly which keywords are worth your time and which ones to skip.
Comment “STRATEGY” below, and I’ll drop the link directly into your DMs! (Must be connected so I can message you).
Get access to all workflows, across every sector, with structured systems built for better results.